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2.2.1.2 Economic Factors
Currently, the app is offered free of cost, but several economic factors could impact the
operations, success, and growth of Lyraquist. A Spotify Premium account is required to access
Spotify APIs used within the app. A change in unemployment rates and income levels can
reduce the demand and usability of the app if fewer people continue their Spotify premium
subscriptions. A loss in subscriptions to Spotify creates fewer potential users for Lyraquist. An
increase in government spending on language learning initiatives can help Lyraquist grow with
opportunities to partner with institutions and expand its users.
2.2.1.3 Sociocultural Factors
In today’s digital world, the need to connect with the world and with each other is at an all-
time high. One key factor is the increase in emphasizing cultural inclusivity and diversity.
People are curious about other people and places, and this curiosity could be promoted through
language learning. Lyraquist could aid in this cultural discovery.
With the use of individual apps, an increasingly growing sociocultural factor is the growing
importance of self-learning. This could provide a unique niche within the market by tending to
this need for personalization, allowing the users to cater to their learning goals. Increased
access to new music is also a key factor in the growth of Lyraquist. There exists a potential for
users to turn their interest in music into a language learning opportunity.
2.2.1.4 Technology Factors
As a mobile application, the technology factor plays a huge role in the operations of Lyraquist.
Lyraquist must continuously keep up with trends and innovations. This requires upkeeping
user interfaces, implementing new features, and releasing bug fixes. This also means the need
to maintain compatibility with new devices and updates to mobile operating systems. Data
privacy is a top priority for Lyraquist, as users are required to create an account to use the app.
Additionally, a stable interaction connection is required to use Lyraquist, as the app utilizes
multiple APIs. Potential users will need constant internet access to learn through our app.
2.2.1.5 Legal Factors
A main legal factor is the laws and regulations regarding mobile applications. Lyraquist must
follow all relevant regulations to protect its consumers, privacy, and property. Since the app
employs Spotify as its third-party song library, rules and regulations regarding their
copyrighted content must be obeyed. Changes to any of these rules and regulations will mean
changes to Lyraquist to comply.